Playboy Enterprises Inc. (NYSE:PLA)
Industry: Services
Playboy Enterprises, Inc. operates as a media and lifestyle company. The companys Entertainment segment provides lifestyle and adult television programming for its television networks, pay-per-view, subscription pay-per-month, video-on-demand, subscription video-on-demand, and subscription packages, as well as content for DVD products. Its productions include magazine-format shows, reality and dramatic series, documentaries, live events, and celebrity and Playmate programs. Further, this segment offers various programs, including Foursome, Money Talks, Naughty Amateur Home Videos, Search for the Perfect Girlfriend, and 69 Sexy Things to Do Before You Die; and develops and/or licenses shows and series to air on third party networks. Its Print/Digital segment publishes Playboy magazine, special editions, books, and calendars; and licenses international editions of Playboy magazine. This segment also distributes content through subscription-based and free Websites, and mobile devices, as well as outsources its e-commerce business to third parties. The companys Licensing segment activities comprise licensing of consumer products carrying trademarks and/or images, Playboy-branded retail stores, entertainment venues, and other marketing activities. Its licensed product line includes mens and womens apparel, mens underwear and womens lingerie, accessories, cigars, watches, jewelry, fragrances, shoes, luggage, bath and body products, leather goods, stationery, music, eyewear, barware, home fashions, nutraceuticals, energy drinks, and slot machines, as well as art related products. This segment markets its merchandise through retail outlets, including department and specialty stores, and e-commerce Websites and catalogs, as well as owns and operates a Playboy-branded retail store in Las Vegas. The company offers its products and services in the United States and internationally. Playboy Enterprises, Inc. was founded in 1953 and is headquartered in Chicago, Illinois.
As Of: 06/08 16:05 ET
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